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How Apple Created A Billion Dollar Market For Dongles 

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If you bought a computer or a phone in the last 5 years, you know what a dongle is. Apple, Belkin and other accessory companies have created a huge market for these dongles, which is estimated by Facts and Factors to bring in more than $25 billion by 2027. But with wireless tech constantly on the heals of adapters like these, companies that once made most of their money on dongles are investing in the future of device connections.
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Apple Created A Big Market For Dongles

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May 1, 2021

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180S
180S 8 hours ago
Apple sucks so much
docs856
docs856 Day ago
What's the point of designing beautiful products if you're going to attach colostomy bags to them?
Alparslan Korkmaz
Nice video.
ix.bensonhurst_games
Just build a PC. Far more better than a Mac
Simple Wow Channel
the accessories guys love this video
Andrew Wayne
Andrew Wayne 3 days ago
Our company switched over from Apple to Dell/Samsung for this very reason. Our boss is your typical Apple, Teslas, Crypto tech guy. So it was pretty shocking when there was an announcement that Apple products would be phased out. Our new computers are Dells..no more dongles! There was resistance at first but the IT guys love that we are no longer using Apple stuff. I have even caught some of my die hard apple colleagues traveling with the Dell. "It's just easier" No judgement here.
bewhee
bewhee 3 days ago
Look at it this way: laptop accessories should be designed with ports found on laptops, not the other way around. By accessories I mean anything from cameras to monitors, etc..
Ronald Dumb
Ronald Dumb 3 days ago
IT IS HOW THE CAPITALISTS DESTROY OUR CLIMATE AND BLAME A COWS! MORE GOODS = BAD CLIMATE THE CAPITALISTS MUST BE PUNISHED!
Australian Investment Education
Absolutely love this!
Kim Mathis
Kim Mathis 4 days ago
Card Reader, DVI, HDMI, Thunderbolt, Firewire 400, Firewire 800, USB, USB-C, Audio Jacks, Ethernet,… How many of those ports can you include into a sleek design?
K h a a l i x
K h a a l i x 5 days ago
maybe just stop being such an Apple shill, you people do realize there are a lot of different laptop producers with better performance, with all the ports you need for a cheaper price, you should try it sometime if you ever get tired of licking Apple's boot.
Max
Max 5 days ago
Wait, you say 25 billions, and display 25 millions for thale market size.. not that huge of a market then 0:25
Gusstavv's Stuff
Gusstavv's Stuff 5 days ago
Solution: Don't use Mac
Michael Lion
Michael Lion 5 days ago
Despite the economic crisis, this is still a good time to invest in Gold and crypto
Read my ABOUT section PLEASE
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trapfethen
trapfethen 5 days ago
This is definitely a money driven decision on the part of apple. If it weren't, they would sell the dongles for CHEAP. They used their brand loyalty to drive forward a change that was bad for consumers, good for them, and ballooned and industry that they now get to play in. The benefits of USB-C are well founded; however, the move to replace ALL possible ports with the USB-C was ridiculous. replacing ONE of the usb-A connectors with a usb-C would have been sufficient to start introducing that connector their customers. They could have very easily began making any new accessories primarily use the USB-C connector, and sold a simple usb-C dock instead of 25+ dongles. They could have slowly over time phased out certain ports for usb-C. The slimness argument is frankly absurd. the largest part of any of those ports is the physical connector size, there was plenty of room in the chassis for those ports. In fact, apple still isolates the ENTIRE logic board side to handle ports, just USB-C instead of what they had before. Apple has been playing by this play book for a long time, they will manufacture a problem, and then sell you the solution. All while telling you they did it for a good reason and that if you don't understand it "you just don't get it". Not to say other companies don't ALSO play by that rulebook, looking at you mouth-wash, engagement rings, hair shampoo, various make-up products, fast fashion, etc, etc, etc. I do have a bit of a chip on my shoulder about this one cause Tech is my thing, and I can see right through their half-**sed excuses because of that familiarity. Rant over, I'm sorry for taking up your valuable time.
Emily Gomez
Emily Gomez 5 days ago
I’m 50 and my husband 54 we are both retired with over $3 million in net worth and no debts. Currently living smart and frugal with our money. Saving and investing lifestyle in the stock market made it possible for us this early even till now we earn weekly. Thanks to fire movement.
Jt
Jt 4 days ago
Lol...beware this thread is a big scam.
Emily Gomez
Emily Gomez 5 days ago
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Emma Campbell
Emma Campbell 5 days ago
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Emily Gomez
Emily Gomez 5 days ago
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James Murdock
James Murdock 5 days ago
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Danielle
Danielle 6 days ago
Hot take: Dongle's are a good thing on laptops. Before dongles there was computer docks. They provided all the same functionality a dongle does. You go into work, plug your computer in and your mouse, keyboard, internet, and monitor are all synced up with one plug. However, docks are model specific so when you get a new computer you have to get a new dock. Docks were expensive too. You can buy one dongle and continue using it from computer to computer for decades, and dongles are way cheaper. The average macbook pro user uses their computer for work, not for games or netflix or whatever. Being able to take their laptop in to work every morning and plug it in with one click instead of a bunch of cables is quite nice. Before dongles companies would often refuse to pay for docks due to the price point so you had to pay for it out of pocket. Today the company will pay for the dongles you need for you and it just makes life so much easier.
Kai Ma
Kai Ma 6 days ago
Funny how people still even buy Apple
Jorge Alamilla
Jorge Alamilla 6 days ago
I guess Google knows I lost my dongle today 😏
Vanessa Nigley
Vanessa Nigley 6 days ago
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Mondli Tenza
Mondli Tenza 6 days ago
Lol @14:00 he wanted to say Apple
Ken Knight
Ken Knight 6 days ago
Buy a PC.
Oliver Morales
Oliver Morales 7 days ago
A really poor investigation.
The Hawaii Files Channel
I hate Apple for taking away so many ports and other interfaces.
Jarsi Thankgod
Jarsi Thankgod 7 days ago
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Ahmed Dhahir
Ahmed Dhahir 7 days ago
capitalism
Olgay Celik
Olgay Celik 7 days ago
It's been 4 days. You havent uploaded new videos yet.
Jordan Rich
Jordan Rich 7 days ago
I have never heard of the word dongle until this very moment
Michael Lim
Michael Lim 7 days ago
Apple: We got rid of the ports to save the environment. Truth: We wanted to make it look slick and also charge extra for items for people who need it. ( But really charge extra)
Michael Lim
Michael Lim 7 days ago
So what was that about the "environmental" aspect?
Dot Connector
Dot Connector 7 days ago
Europenas had the same issue for years, 10+ countries all using different electrical outlet plugs, 2 holes, 3 holes, etc... what did they do? They made a universal one. They did not stop there, they ordered laptop manufacturers as well as phone manufacturers the same thing, charges would all have to be universal, period. No one is talking about the amount of plastic GARBAGE created when 2 years a manufacturer changes the 'standard' and the dongle is no longer a dongle...
Tbams Notes
Tbams Notes 7 days ago
Imagine a world where you need a dongle to mingle because the younger generation is incompatible with your outdated 'connector'.
Azure Hands-on Learning
dongle MEANS WIRELESS hot spot device in INDIA
Readydanie
Readydanie 7 days ago
I don't see this video aging well.
kelper
kelper 7 days ago
The people who say all this good things about forcing users to use Dongles are like tobaco companies saying good thing about lung cancer
Tiz Serim
Tiz Serim 8 days ago
And here is me on Dell Precision with 3x thunderbolts and jack ONLY :D
Lewis Bolaton
Lewis Bolaton 8 days ago
Wireless? Coffee shops don't even provide enough electrical outlets for their customers
Andrew Keener
Andrew Keener 8 days ago
I personally wouldn't mind needing these adapters and external devices (optical drive) if the companies would be more upfront with why they're doing away with these things. It's the shadiness that annoys me. But I also work in a customer service field. I realize that others won't agree with me, or feel the way I do.
ScrappytheDog
ScrappytheDog 8 days ago
Apple Sucks!
Rick
Rick 8 days ago
I bought a computer in 1998 and asked about the ports and the sales dude said in a year or two noone's gonna use cables anymore because of BLUETOOTH.
Party Quest
Party Quest 8 days ago
so sad. courge fill.
Том Брайловский
Отписываюсь от Вас, так как нет английских субтитров. Это полное неуважение к людям с ограниченными возможностями.
rohit khanna
rohit khanna 8 days ago
There are only two types of humans...one who believe apple is the "pinnacle of innovation" hence even if they sell you an empty box with their logo people will buy it!! This is what is happening apple is making thinner devices by removing every interface one needs and despite using less components the next generation device costs 500-700$ more than the previous generation. To rub the salt on wound they then sell you a dongle for the same interface they removed and charge a furtune for it....sense less apple fans.......................and luckily there the types of the humans(me included) are the ones who buy what meets their needs even if its not as sleek as apple product........Adam and eve resided in heaven....it was only on consuming "an apple" they got banished to live on earth!!!
Timothy Neu
Timothy Neu 8 days ago
Expand Dongle!
Bad Xerge
Bad Xerge 8 days ago
It costs more, it does less, its just that simple.
AKAHEIZER
AKAHEIZER 8 days ago
Reminded me instantly of the ThinkPad X300 advertisement the Laptop in the envelope 🤣 to counter the first Mac Book Air Commercial, watch the Apple one first its around 13 Years old. Take a look it is really worth it! Look for X300 ThinkPad commercial on US-first. Could not linked it, suspicious! 🤫😁
BigPanda
BigPanda 8 days ago
Seasoned IT professional here. The dongle industry is necessary for sure, but also super inflated and propped up artificially. In most scenarios, you only "need" a dongle so companies can force additional sales of ports and functionality that should have been included in the first place. You can have a thin laptop with varying ports no problem. Bare minimum should be two USB-C, one USB-A, SDXC, Ethernet, HDMI (or mini), and DisplayPort (or mini). But what do I know?
CMW
CMW 8 days ago
USB-C is a universal standard not just an Apple one so I might forgive Apple for this one and buy my first Mac just because the M1 chip is so good.
Wi Fine
Wi Fine 8 days ago
looks like an antifa supporter
5 am Society
5 am Society 8 days ago
4:08 you 2019 but the animation said 2009
Peter
Peter 8 days ago
Good job using the musical intro that Eric Weinstein’s The Portal podcast uses. ;) At about 13:20.
Worth It Candy
Worth It Candy 8 days ago
Create a problem, make money on the solution.
Mahali Syarifuddin
It makes so much sense now.
EnhancedNightmare
I was considering new thinkpad but the newer version of my machine lost more than half of the ports, DVD player and even dedicated GPU! Now its a bit thinner which I dont care about and has newer CPU obviously but that was newer important in my workflow. Yeah and the price is even higher. I see no gain in upgrading in such case.
Moreno Rocha
Moreno Rocha 8 days ago
It's easier to sell expensive accessories when you simply strip the cheaper options. Well, that's the reason they did it, there's nothing to do with environment.
Ernest Komu
Ernest Komu 8 days ago
Facepalm. Instead of those hyped 3k USD Apple computers that still squeeze 400USD out if you for dongles (and contribute to e-junk), get a decent Dell or HP. Its common sense really.
Da Michl
Da Michl 8 days ago
OMG WHAT IS THIS GUY DOING 13:40
Da Michl
Da Michl 8 days ago
only apple created this stupid problem
Сисадмин
Сисадмин 8 days ago
I, the Living Person with the red aura, order everyone to turn off their voices. I, the Living Person with the red aura, order everyone to turn off their voices. I, the Living Person with the red aura, order everyone to turn off their voices. The will of a Living Person has sounded three times, you are warned.
Mustafa Manya
Mustafa Manya 8 days ago
The company that hates wires has created a billion dollar dongle Buisness.
Antonio Maglione
Antonio Maglione 8 days ago
Just Avoid Apple. They have no reasons to not place more ports on their devices. Just as I avoid buying phones without the 3.5 mm audio jack. They make excellent devices and software, but they went over the top with this dongle business. In 2006 I had an iPod 3 gen 8 GB, I put it aside because the radio was in a dongle - an unpractical eyesore, and bought a Packard Bell MP3; not so slick, but had the radio built into the device.
khmer technology
khmer technology 8 days ago
Very good
JustDigIt
JustDigIt 8 days ago
Crapple... Haha you know your wallet are going to be emptied.
yanky22
yanky22 8 days ago
You are missing the obvious solution to this: STOP buying this crap!
R G
R G 8 days ago
Apple should pay carbon tax for creating so much unnecessary waste
Amit Tangale
Amit Tangale 9 days ago
@4:06 2009 not 19 !!
Chillin
Chillin 9 days ago
Just dont buy Apple That's it
jedics
jedics 9 days ago
Finally someone criticising the stupid dongle world Apple created just to improve dongle and cloud solution sales, I am amazed how easily users just rolled over and accepted it. Apple have missed out on my money for 5+ years because of it, I'd rather keep my 8 year old machine that still has its practicality. Apple: 'usbC is the future'. I don't use my computer in the future, I use it in the present you greedy f#ck tards.
Racka N
Racka N 9 days ago
Wait till you here about their $30 Airtag that needs you to buy their $30+ cases for you attach it to anything
James Mifsud
James Mifsud 9 days ago
Me who uses a 2020 Panasonic 55.... “what’s a dongle for?”
Samuel Rieder
Samuel Rieder 9 days ago
Well, don't buy a Mac if you want a cheap PC. Swapped the express card slot for a way more useful SD card slot -> This guy has no idea what he is talking about.
VSPA TMX
VSPA TMX 9 days ago
( Both data & ) electricity will always be way FASTER via WIRED connectors. However if WIRELESS counterparts are fast ENOUGH then maybe... just maybe....
sivashankar mohan
Don't worry wireless won't replace dongles ... apple will make you buy a dongle to connect an wireless adaptor for making it wireless in the first place .....that way they can continue selling dongles and mint money...
Limmy K
Limmy K 9 days ago
solution:Don't use macs
Robbie Torkelsonn
they didn't get a cent out of me
Benoit Hebrard
Benoit Hebrard 9 days ago
I love my dongle
Anthony Du
Anthony Du 9 days ago
why don't accessory makers just switch to USB-C... lol.
Phieyl
Phieyl 9 days ago
Just do everything wireless and on the cloud
Gaurav Gurnani
Gaurav Gurnani 9 days ago
At 4:08 minutes of this video, instead of using 2009 (which was flashing in the screen) erroneously the creator use the word 2019...
RoseRage95
RoseRage95 9 days ago
Dongle dingle lol Dangle? Wow
RoseRage95
RoseRage95 9 days ago
Lol I have MANY dongles
Uncle Joe
Uncle Joe 9 days ago
Umm...just don't buy Apple. Pretty simple. Apple would levy you a percentage of the power your Apple thingy uses if they could. Or the air you breathe whilst using your Apple [insert product name here].
Darth Plagus
Darth Plagus 9 days ago
What's essential to one person is wasted space to another. I have no use for most of those ports on the 2012 MacBook pro. With Macs current lineup of all thunderbolt ports I have theo flexibility to use them for whatever I need and I prefer that.
Athul Krishna
Athul Krishna 9 days ago
Jocks on you I don't use apple
Esormit
Esormit 9 days ago
Unfiltered capitalist greed.
RajaShekhar Ramineni
Title should be - "How Apple created more e-waste"
Entertainment Around the World
4:07 "Mid-2009" not "Mid-2019"
The Mekanik
The Mekanik 9 days ago
To me, the term dongle ment a physical device such as a USB key or a shunt installed on a system for licencing software not as an adapter.
SpeedmanRC
SpeedmanRC 9 days ago
Could not finish this cause it sounds like complaints of Intel base Macs. Ditch them, go M1 or Windows. Many of the current gen laptops if you need it will offer much more connectivity. Even a little compact Intel NUC or AMD powered of the same size will beat a older gen Intel Mac. Get with it, times have moved on and upgrade now/soon.
Timur Hafouz
Timur Hafouz 9 days ago
That's why outside of the u.s Android devices are outselling Apple devices 23 to 1. Not to mention large companies who had adopted apple computers are now going back to P.Cs.
Patrick Goodspeed
Nope, modern laptops are too thin and too few ports.
S Callaghan
S Callaghan 9 days ago
This all changes so fast and frequently. What normal consumer has the time, tech skills or money to keep up? Most of us need some sort of computer, at the very least a smart phone. It's become practically impossible to navigate the world otherwise. But the manufacturers have their sticky fingers in our wallets with constant changes in technology.
Randy Peterson
Randy Peterson 9 days ago
Thunderbolt 3 isn't just a rebranding of USB type C. It uses the same connector but it's faster and supports some additional protocols
Waqas Saeed
Waqas Saeed 9 days ago
Apple policy : create a problem and then squeeze out the pocket of customer to sell them a solution. Other companies are mere blind followers of Apple.
Aimless Idiot
Aimless Idiot 9 days ago
"Wireless is always the technology that is going to make the cable go away." - BelkinGenius™ © 2021
Kyudo Kun
Kyudo Kun 9 days ago
Biggest fraud of 21 century tech: DONGLE
Kompat Ekkawinsakul
*And that makes the planet warmer by 1 degree.* 🔥🌎🔥🌍🔥🌏🔥
Ahmed Muhumed
Ahmed Muhumed 9 days ago
0:53 Billion or millions ?
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